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Narrative Around, About, Of, or That -- Which Preposition Is Correct?

Foundational Guides · 4 min read · 2026-08-16 · Updated 2026-08-27

An unfolding narrative ribbon connecting evidence, a complete scene, and a distinct audience

Non-native speakers may learn one grammatical connector for narrative and then use it everywhere. That choice can cause new errors. Four grammatical patterns work with narrative, and each fits a different sentence structure.

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Four patterns, four different jobs

"The narrative around/about + noun" is the most common pattern. It names how the public or other stakeholders see a topic. "Around" is more common, but "about" is equally natural and correct.

"There's a strong narrative around the acquisition that investors keep bringing up in calls."

"A narrative of + noun phrase" directly names the frame's content as a noun phrase.

"The turnaround plan needs to present a narrative of steady, deliberate execution."

"A narrative that + clause" gives the frame's content as a full claim. Use it to state exactly what the narrative says or to challenge that claim.

"The narrative that demand has collapsed is not supported by the latest data."

"Build a compelling narrative for + audience" names the people who will receive the frame.

"We're building a narrative for investors that connects the results to the thesis."

Why "one correct preposition" is the wrong mental model

None of these four patterns works in every sentence. The error is not an abstract "wrong" preposition. It comes from forcing one pattern into a structure that needs a different word.

"The narrative around demand has collapsed" is broken, because the sentence is trying to state a full claim (demand has collapsed), and "around" doesn't introduce a clause. The correct version is "the narrative that demand has collapsed."

This example clearly shows how overcorrection happens. A learner memorizes "around is correct with narrative" and uses it everywhere. However, this sentence needs "that" to introduce its clause. A single fixed rule may solve one error while creating another.

Matching the preposition to what comes next

A better method is not to memorize "narrative always takes X." Instead, check what comes next. For a topic or noun, use around or about. For a noun phrase that gives the frame's content, use of. For a full clause, use that. For an audience, use for. Check the sentence structure rather than using one fixed rule. The right choice will then be clear in most cases.

Practice scenarios

Practice choosing the correct grammatical pattern in these situations.

  • naming the public interpretation surrounding a specific topic
  • stating exactly what a narrative claims, as a full sentence
  • describing who a narrative is being built for

Useful practice phrases to try.

  • "There's a strong narrative around..."
  • "The narrative that... is not supported by the data."
  • "We're building a narrative for [audience] that connects..."

Four grammatical patterns have four distinct jobs. Do not pick a favorite. Match each connector to the sentence structure you need.

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